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Overview

We’re looking for a Digital Marketing Executive to join the digital team within the Signature pubs and hotels part of Marston’s PLC. The digital team is responsible for driving new and existing customers into our 1000 pubs and 80 Inns through an online multi-channel approach. We pride ourselves on providing a relevant and personalised experience for all our customers which in turn drives visits and increased spend.

Following the appointment of our dedicated team at the beginning of 2015, we have invested in exciting new platforms, channels and tools as part of an ambitious strategy and with so much going on, we need some help! As such we are looking for a talented Digital Marketing Executive with a great work ethic, someone who thrives on being a part of wider decision making and projects and enjoys a fun sociable environment.

The role of Digital Marketing Executive will provide invaluable support to the Assistant Digital Marketing Manager across the full digital channel mix.

Job Role:

The Digital Marketing Executive will cover the following key areas:

  • Supporting the Assistant Digital Marketing Manager in delivering exciting and engaging digital campaigns for our Signature pubs and Marston’s Inns
  • Build up a good knowledge of social media, advertising, CRM and email, search and websites
  • Managing the Marston’s Inns social channels
  • Liaise with hotel operators to create engaging social content
  • Working with our digital agencies to create campaign plans and assets, gaining approval from key stakeholders and ensuring campaigns run on time
  • Attending photography sessions both on location and in studio
  • Filling in campaign reports and trackers
  • Understanding and monitoring market trends and competitor activity.

The Ideal Candidate:

First and foremost, we’re looking for someone with a passion for Digital Marketing, the desire to learn new skills and progress in their career. Someone with confidence and energy that can bring their ideas to life and form great working relationships with our internal and external stakeholders. This opportunity would suit someone who is looking for a fast paced and exciting company where they can further develop their skill set as a Digital Marketer. Candidates must also:

  • Be a self-starter with creative flair
  • Be highly organised and an ability to multitask
  • Have the ability to communicate effectively and build relationships both with internal and external stakeholders
  • Have a keen interest in social media and keeping up to date with trends
  • Have excellent written and verbal communication skills
  • Be Guest obsessed with a passion for delivering a great Guest Experience
  • Have some knowledge of digital marketing channels
  • Have exemplary time management skills with excellent attention to detail
  • Be able to work to tight deadlines and prioritise workload
  • Hold a full driving licence and have access to a car.

Benefits:

  • 25 days annual leave plus bank holidays with the ability to buy and sell holidays
  • 20% off in Marston’s pubs and accommodation through our Privilege Card
  • Marston’s Rewards Programme (discounts with major retailers, trips etc.)
  • Share Save Incentive Scheme
  • Company Contributory Pension Scheme
  • IT equipment will be provided such as a laptop and mobile phone.
  • Training sponsorship available
  • Generous Car Allowance

Location:

You will be an agile worker so therefore you will be required to work from home but also do some travelling for the job. You will also be required to visit our pubs and support on location doing photography or filming and spending time at our agencies. No week is the same as the last!



Location
Nationwide
Department
Marketing

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